Are you working on a customer and prospect database project (CAPDB) in spreadsheets? Move beyond manual, episodic work and explore what Align Software can do for you.
B2B SaaS ICP segments must use lifetime value as a primary attribute. Move beyond short-term transactional thinking and focus on building long-term, profitable customer relationships.
Using CLV to identify ICPs is significantly more effective than relying solely on win rates because CLV provides a fuller picture of customer impact over time. Learn why
As we enter the annual planning season, invest extra time in the bottoms up analysis of your business. Doing so will empower to have a better 2025.
Here are the core issues we need to attack to create efficient revenue growth engines.
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